Zbornik Radova Bosna i Hercegovina Kroz Historiju - 40 Godina Naucnog Rada Akademika Mithada Kozlicica -Bölüm Adı:Study On Cultural Diplomacy in the Context Of Turkey’s Balkan Policies: Sample Of Academic Foundation Of Bosnia Sandzak Culture and History
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Date
2021-11
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Printas Srebrenik
Abstract
Public diplomacy, which has been conducted in the past with strict
norms and hierarchical system on societies and governments where the
intercultural communication efforts are desired to be increased, political,
economic, artistic and cultural cooperation is needed, and the societies
and states desired to be influenced with positive perception, are now replaced
by cultural diplomacy where cultural and artistic activities, media
and promotional services, educational activities and sports, and ideological
elements are used as soft power. The Republic of Turkey has adopted
the principles of neutrality, independence and peacefulness in its foreign
policy processes. The country conducts diplomacy activities in order to
maintain good relations with neighboring geographies for the purpose of
protecting current borders and existing equilibrium. The reduction of international
relations activities to the people as much as to the governments
has caused the transformation of the classical understanding of diplomacy.
To concentrate the political discourse of governments on peoples as well as
governments can be possible only with the correct practise of intercultural
communication processes by governments that demand to promote their
own culture, history, politics, ideology, culture and society.
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Keywords
CULTURAL DIPLOMACYBOSNIA SANDŽAK CULTURE AND HISTORY