SOSYAL MEDYADA YER ALAN REKLAMLARIN RENK TERCİHLERİ VE HEDEF KİTLEYE UYGUNLUĞU AÇISINDAN İNCELENMESİ

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dc.contributor.authorCEYLAN, Hatice Bahattin
dc.contributor.authorCEYLAN, İbrahim Gökhan
dc.contributor.authorYILMAZ, Yasin
dc.date.accessioned2022-03-15T13:16:17Z
dc.date.available2022-03-15T13:16:17Z
dc.date.issued2017-12-01
dc.description.abstractMan, as he has become accustomed to the obligatory lifestyle of communication in various ways throughout his life, is on the attempt to find the ways of communication that can enhance the functionality to this end. What has taken the greatest toll in this purpose is the visual arts. Some of these ways are either the visual phenomena which take the place in the community or the tools which the new technology has brought into the life. The communal life is looking for new ways to express itself along with the developing devices and is trying to articulate new searches and approaches speedily. While, as well as this understanding, new and authentic styles, such as display advertisement, colours and illustrative elements are being articulated, this condition has also reflected on the advertisement. While new developments are putting forward new courses in these ads, social media advertisement has begun to stand out. While these ads put forward the advantages, such as the using manner and costs, they are under evaluation not just in terms of the vision and typography but also the availability of the targeted audience according to the mistakes made in the processtr_TR
dc.identifier.citationCeylan, H. B. , Ceylan, İ. G. & Yılmaz, Y. (2017). SOSYAL MEDYADA YER ALAN REKLAMLARIN RENK TERCİHLERİ VE HEDEF KİTLEYE UYGUNLUĞU AÇISINDAN İNCELENMESİ . Avrasya Sosyal ve Ekonomi Araştırmaları Dergisi , 4 (12) , 273-282 . Retrieved from https://dergipark.org.tr/tr/pub/asead/issue/52678/694408tr_TR
dc.identifier.issn2148-9963
dc.identifier.urihttp://dspace.yalova.edu.tr/handle/1/630
dc.language.isotrtr_TR
dc.publisherAvrasya Sosyal ve Ekonomi Araştırmaları Dergisitr_TR
dc.relation.ispartofseriesYıl 2017, Cilt 4, Sayı 12, 273;10.1111/j.1365-277X
dc.subjectGraphic , social media, adv designing, Graphic designing items /elements, the mass public / the target audience.tr_TR
dc.titleSOSYAL MEDYADA YER ALAN REKLAMLARIN RENK TERCİHLERİ VE HEDEF KİTLEYE UYGUNLUĞU AÇISINDAN İNCELENMESİtr_TR
dc.typeArticletr_TR
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